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Writing the Press Release
I have drug this series on press releases out long enough and want to wrap up this discussion on writing the press release.
I am only going to share a little on this subject because there are more detail’s in the “Lazy Agent Guide” that you can get and read about by subscribing to the website. To do so, click the link at the top of this page.
The body of the press release is broken own into a few paragraphs that have specific purposes.
The goal of the initial paragraph is to explain the problem and tell the reporter why it is important. It pulls in the reader and tells then that the problem effects everyone. You want to address a problem that effects the majority of the people, not just one or two people in your area. The broader the problem, the better chance you have at striking a cord with the reporter.
Here are some examples that I used in my practice successfully (I ran a successful College Funding Consulting practice and used these examples for that niche, but you can change them and adapt them to your niche market): [Read More...]
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By The Numbers - Rankings, Stats and More
Release Date:2007-03-28ReviewCritical.com Sales Rank: #2896
Category Rankings:
#28 in Admissions
Price:
Refund Period: 60 days
Vendor ID:BMHANSEN
Charts
Suggest improvements hereTop Phrases
Report useless phrases here| Phrase | Count | Density |
|---|---|---|
| part marketing | 4 | 0.53 |
| site listed | 2 | 0.265 |
| insurance marketing | 2 | 0.265 |
| search engines | 2 | 0.265 |
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Product description updates for affiliates (sales partners) by the owner. Usually short 1 sentence descriptions, with some stats focusing on the profitablitiy of the product trying to convince affiliates for promoting it.- 2011-06-19 : The MarketYourPractice Membership program is a 6 month membership site designed to help any financial planner or insurance agent build a solid marketing plan within 6 months.
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